Here's my definition of #1.
Crunch what you want when you want without pressure from team mates. It should be enjoyable for all.
Heavy hitters are pressured most of all. Just because they are the majority of credits on any given projects, doesn't oblige them to be the team saviors. They don't owe me anything or anyone else.
That's the kind of team I want to be on. I suspect that's the kind of team the majority of team mates that never visit the board want to be on.
Make it enjoyable for enough people and maybe we'll have the retention of members that we need to be No.1 overall. I mean that as a bonus not an objective.